Search engine optimisation (SEO) is essential to ensuring your business isn’t just found when searching online, but it appears ahead of your competitors. Think of all your potential customers who are choosing a different business purely because they ranked higher.
This is happening right now.
Thankfully, the majority of SEO improvements you can do yourself for no cost at all. Below are a few key necessities (and some of our own tips thrown in!) you should have implemented to ensure your business’ discoverability is maximised.
- Google Analytics
- Social Accounts and Google My Business
- Optimised Meta Descriptions
- Optimised images
- Consistent, Relevant and Engaging Content
- Research (Keyword, Competitor, Customer, Company)
No one’s an expert when it comes to SEO (despite many claiming they are) due simply to the fact that SEO covers so much and is constantly evolving.
If you’re stuck on any of the above or seeking help with a particular aspect of SEO (e.g. content, meta data improvement, mobile compatibility, social account set up), give us a call on 07 3108 8767 or contact firstname.lastname@example.org today.
Want an idea of where you can improve your existing SEO? Book a free SEO Audit today.