Digital disruption has revolutionized the way retail business operates.
During the session, Director of Desketing, Design & Marketing Solutions, Dale Ku will discuss how digital disruption has impacted the retail industry and the challenges facing Australian retailers.
He’ll discuss how you can identify opportunities through digital disruption and make use of the digital platforms to take your business to the next level.
As the influx of international retailers continues to enter the Australian market, Australian retailers will need to be prepared to remain competitive by maximizing the potential of digital platforms.
During the session, you will learn:
How to promote your business successfully through different social media
The power of email marketing
How to facilitate customers’ online shopping experience
How to compete with global retail players